Nicholas holds a Master of Philosophy (MPhil) degree in Business Administration with specialization in Marketing from the University of Ghana Business School (UGBS). He also holds a Bachelor’s degree in Management Studies from the University of Cape Coast (UCC). Nicholas has over five years professional experience where he worked in various institutions and handled several responsibilities. His last professional work experience was with Procredit Savings and Loans Company Ltd where he served in various capacities and was voted as Procredit Star (Procredit annual awards to best employees) for two consecutive years (2009 and 2010). Nicholas’ research interest is in relationship marketing and services marketing. Nicholas is currently a full-time lecturer in the Department of Marketing at Jayee University College.