The Bachelor of Arts in Communication Studies is a dynamic and interdisciplinary programme designed to equip students with the knowledge and skills needed for effective communication across diverse platforms and contexts. The programme covers a wide range of subjects, including journalism, public relations, digital media, advertising, organizational communication, and media production.
Students will engage in theoretical and practical coursework, gaining a deep understanding of communication theories, strategies, and ethics while developing hands-on skills in writing, content creation, public speaking, and multimedia production. Through internships, workshops, and collaborative projects, students are prepared for successful careers in media, corporate communication, public relations, broadcasting, digital marketing, and other communication-related fields.
This programme emphasises critical thinking, creativity, and professional ethics, ensuring that graduates are not only proficient communicators but also responsible and innovative professionals capable of navigating and shaping the rapidly evolving communication landscape.